7 Tips to increase retail sales at the point of purchase

One of the most common areas to neglect solid marketing messages is right at the point of purchase.   In a recent study, mass merchandisers discovered that 66% of all purchasing decisions are made in store and 53 percent of those purchases are made on IMPULSE! So it makes perfect sense to concentrate some of […]

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A Bakers Dozen of Holiday Selling Tips

  We call the holiday selling season the Golden Quarter. And you can make the most of it by implementing these Holiday retail selling tips.   13 Ways to Increase Holiday Sales for Retailers 1) Attempt to add-on to every sale. Pick one or two high margin items that are fun and unique and suggest […]

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Sales Training Principles For Your Retail Staff

As a retail leader you oversee the activities of any number of sales or customer service associates.  And of course you know that having properly trained and motivated retail team members will ensure your customers are receiving the best service possible. Of course that drives sales and profits, but it also has side benefits.  A […]

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Five Sales Training Tips For Your Retail Staff

Running a retail store involves overseeing the selling activities of your sales staff.  When you have properly trained and motivated sales associates, you ensure your customers are receiving the best product and service information possible – and that leads t bigger and better results In addition, highly trained sales associates make your job as a […]

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Training Retail Staff – Embracing the Power a Name

As retailers we all understand – and speak to – the importance and value of providing great customer service.  But the fact is that too few of us put our words into action. I know that almost every time my friends and neighbors come home from a shopping excursion they can’t wait to tell me […]

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