Returns are an inconvenience for both retailers and consumers. However, they do happen. So it makes sense to not only make your returns process as painless as possible, but to also make sure that your retail sales associates have the skills and training required to successfully turn dissatisfied customers into raving fans. We will examine […]
Just like customers, many retailers leave their holiday preparation to the last minute. Therefore, with only a week to go before the holiday selling season begins in earnest, here are some last minute tips or ideas that can help you drive better results heading into Black Friday and beyond. 1. Invest a day or […]
Whether it is to discuss a new promotion, train on new products, to review new operations practices or to pump-up the team for a big selling day, often the best way to get retail employees on the same page is by holding a store meeting. Now we have all been in bad meetings that […]
Overcoming the Myths of Retail Training In a world of shrinking budgets, increased demands and fewer staff retail training companies like ours are often asked “what is the best way to achieve a good return on investment for the training dollar.” The reason retailers are concerned about their training investment is because they may have […]
Social media, broadcast media, radio remotes, newspaper ads, direct mail, email marketing…These are the tools that every retail uses to drive foot traffic to their stores. But, as retail consultants, we find that in the long run, there is nothing better for finding and earning loyal and valuable consumers than achieving customer testimonials. Here are […]