Studies show that over 50% of all communication is non-verbal. In other words, body language is critical to our success – or failure – as a retail sales associate. Great non-verbal communication makes us seem more trusting and helps us to get our customers emotionally involved with our products – resulting in higher sales. Great […]
A number of years ago a major consumer electronics retailer did an extensive review of the sales practices in their stores. While they found that over 80% of their customers came to their retail locations with an intent to buy, just over half of them – or 42% of total foot traffic – actually did […]
Retailers measure their team members’ ability to drive sales revenue in many ways, and whether it is a challenge with conversion rate, average transaction value or items per sale, our team of retail sales trainers is frequently called upon to help our clients to increase sales revenue. Do You Have A Retail Sales System? […]
Returns are an inconvenience for both retailers and consumers. However, they do happen. So it makes sense to not only make your returns process as painless as possible, but to also make sure that your retail sales associates have the skills and training required to successfully turn dissatisfied customers into raving fans. We will examine […]
“Would you like to supersize that?” Anyone who has been through a fast-food drive through has been asked a question like this. This is a perfect example of an upselling question that can be used to increase a store’s average dollar per sale and total revenue. Selling Complete Solutions is Good for You and Your […]