We call the holiday selling season the Golden Quarter. And you can make the most of it by implementing these Holiday retail selling tips. 13 Ways to Increase Holiday Sales for Retailers 1) Attempt to add-on to every sale. Pick one or two high margin items that are fun and unique and suggest […]
Returns are an inconvenience for both retailers and consumers. However, they do happen. So it makes sense to not only make your returns process as painless as possible, but to also make sure that your retail sales associates have the skills and training required to successfully turn dissatisfied customers into raving fans. We will examine […]
One of my most vivid memories is of working in one of my retail stores on Christmas Eve. We were closing at 6pm and, after 6 weeks of holiday stress, everyone was looking forward to going home and spending a much deserved day with our families. At 5:45 a customer walked in and one of […]
You have spent time and money on purchasing inventory, training sales reps, and driving foot traffic into your store. Now you need to ensure that you maximize your return on investment. One way is to make sure that your store is acting as a silent sales person – inviting customers to enter the store, suggestive […]
Just like customers, many retailers leave their holiday preparation to the last minute. Therefore, with only a week to go before the holiday selling season begins in earnest, here are some last minute tips or ideas that can help you drive better results heading into Black Friday and beyond. 1. Invest a day or […]